The dynamic duo behind the brand is Sonal Daga and Pankaj Makhija. The two met each other in business school and bonded over a shared love for fashion. They nurtured a dream to open a boutique that would create luxury outfits at an affordable price. Subsequently, they became partners in life and business. A partnership that combines strengths of Sonal’s creativity and Pankaj’s business acumen. An interesting little story about the brand’s inception goes like this - in the beginning, they were only creating outfits for themselves to wear at wedding events. These outfits were super hit in their circles. Soon, attracted by the unique designs, they started receiving requests from close family members to create something similar for them. It ushered a deep dive into the world of fashion for Sonal & Pankaj. 

To be an elite institute known globally for providing the exceptional practical training to its students. To make them skilled, self-employed and also train them to every aspect of entrepreneurship to give them a global edge in the world of fashion.

"Our vision is to be the premier stitching school, providing a comprehensive education that emphasizes craftsmanship, attention to detail, and precision. We strive to create a learning environment that fosters a passion for stitching and helps students achieve mastery and confidence in their craft."